Client: Corona/ABI
Role: Senior Project Manager/Global Projects
Agency: Grey Global
Project Scope:
-Create PR-able activation to engage global markets with Corona brand.
Responsibilities:
-Led global team through strategy, creative development, sourcing, production, and post-production phases of program
-Managed global teams across North America and LATAM ensuring cohesive creative and production alignment
-Sourced custom laser printing machines to print guidelines on lime fruit
-Negotiated partnerships with supermarket retailers in LATAM, APAC, and South Africa.
-Manage daily internal priorities and dependencies across multiple work streams
-Ensure projects are delivered on time, on budget, and to quality standards
-Perform senior stakeholder management to ensure a successful strategic and creative development process