• Selected Projects
  • CONTACT ME
  • Download CV

Alexandra K. Beener

Creative Producer

  • Selected Projects
  • CONTACT ME
  • Download CV

Corona Lime Guides

Client: Corona/ABI

Role: Senior Project Manager/Global Projects

Agency: Grey Global

Project Scope:

-Create PR-able activation to engage global markets with Corona brand.

Responsibilities:

-Led global team through strategy, creative development, sourcing, production, and post-production phases of program

-Managed global teams across North America and LATAM ensuring cohesive creative and production alignment

-Sourced custom laser printing machines to print guidelines on lime fruit

-Negotiated partnerships with supermarket retailers in LATAM, APAC, and South Africa.

-Manage daily internal priorities and dependencies across multiple work streams

-Ensure projects are delivered on time, on budget, and to quality standards

-Perform senior stakeholder management to ensure a successful strategic and creative development process